We Know the secret to a 5-star reputation. Call us to find out how!
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One of the big questions we are asked is, how does a law firm leverage the power of their clients positive reviews and their online marketing to get more clients referred to their practice?
The problem is, for example, most personal injury attorneys don’t realize the following. On the average in the United States in 2014, there were more than 1,400,000 people who searched on Google for a term related to finding a personal injury attorney.
The good news is that it doesn’t have to be difficult for attorneys to leverage their client’s positive reviews and their online marketing to get more clients referred to their practice if they have implemented the right strategy.
So here are a few important strategic elements to consider:
1- Implement a company culture for achieving the best reputation.
2- Grabbing as much attention as possible by leveraging your 4 and 5-star reputation.
3- Zeroing in on the right kind of content to put online.
So how does a law firm leverage the power of their client’s positive review and their online marketing?
Here are 3 specific suggestions:
Tip #1– Your reputation is critical – clients want to know they’re in good hands and these days most potential clients do extensive research online to find out what type of reputation your law firm has, so collect great reviews.
Tip #2– Make sure you always have engaging content on your social sites like, Facebook and Google+, and keep people excited about your ability to win entitlements for your clients.
Tip#3– Location and flexibility – reinforce your local proximity and how flexible your hours of operation are. Clients want to know that they have a lawyer that is available when needed and that they are close-by.
We all know that the best clients are usually those that have been referred to you by someone they know and trust. Recent studies show that your clients reviews are trusted by 8 out of 10 people. So what we do is promote and market your 4 and 5-star reviews to refer new clients to your firm.
Our expertise is brand building using reputation marketing and we help law firms implement our unique and proprietary strategies to acquire new clients. For those that want to learn more, please call us at (323) 230-4582. For a complimentary online reputation analysis report, that has $197 value, please go to www.repreport.info.
Give us a call so we can share you how we will help you present yourself and your firm as experts in your field, recognize, and appreciated by your clients with an online marketing strategy that will have prospective clients calling you rather than your competitors.